The Blackberry mascot is...get this...a giant walking...Blackberry. Who are the ad wizards that came up with that one? Seriously, how long could that have taken to come up with.
"Hey guys I've got it...hear me out...let's take the Blackberry handsets we sell and add arms and legs, but on a much larger scale, maybe even a person in a costume."
"That's the best idea I've heard all week! Pack your things my friend you are moving to the corner office, I want to hear what other brilliant ideas you have."
FREE SLIGHTLY MORE CREATIVE IDEA: How about a giant walking Blackberry, as in the fruit. I know it's a stretch, but I think some people could make the connection.
That. is. stupid.